Antenna Design

JAPAN (1964) AUSTRIA (1968)
Antenna Design
Antenna Design was founded in 1997 by Tokyo-born Masamichi Udagawa, a Cranbrook Academy graduate, and Vienna-born Sigi Moeslinger, who holds degrees from NYU and Art Center College of Design. Antenna's people-centered design approach aims to make the experience of objects and environments more meaningful and exciting. Among Antenna’s best-known projects are the design of New York City Subway cars and ticket vending machines, JetBlue check-in kiosks and displays for Bloomberg.

When Knoll set out to create a new open plan office system, Antenna’s experience with the ever-expanding presence of technology and their expertise in user experience made them an attractive collaborative partner. Together Knoll and Antenna conceived Antenna Workspaces, an innovative open plan system, which reflects Udagawa and Moeslinger’s interest in functional simplicity as well as their expertise in using design as a tool of social interaction that bridges people and technology.

Antenna has been recognized with several prestigious design awards, including the National Design Award in Product Design from the Cooper-Hewitt National Design Museum. Both Udagawa and Moeslinger are senior critics in graphic design at the Yale University School of Art.
Antenna Design
Notes
Design is about shaping people’s behavior.
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